What every brand needs is creative agency. Products just slightly ahead of time that inspire, captivate, motivate and then engender consumer loyalty. Your base, your bread and your vegan butter. What we all need is genius, not just our own but the talent we keep around us who support and build companies with greater imagination, purpose and meaning.
Brand Optimization
Remain fresh, differentiated and motivated in an increasingly competitive marketplace. I’ll help you create extraordinary products.
Expertise includes:
Consumer Food Trends: analysis with insights into nutrition, health and consumer behavior. What is working now and in the near future.
Up to date research from nutrition science and natural medicine to help innovate for health-wellness and support claims.
Seasoned Professionals- access to a global talent pool for full spectrum insight and expert guidance.
Holistic research approach informed by culinary art, food science and traditional medicine for motivated and compelling new product possibilities.
Wisdom and practical planning in early phases to insure products are technically feasible and can be manufactured in a cost-effective manner.
Product Development
Compelling products are your ultimate competitive advantage. I develop award winning products for every category and consumer need.
Services offered:
We have years of expertise in product development, current product improvement, cost reduction, shelf life quality improvement and testing.
Competitive and cost effective Ingredient and packaging material sourcing.
Nutrition information, ingredient panels and all matters related to food or dietary supplement label regulations.
Formulations for Organic, NonGMO, Kosher, Gluten Free certifications.
Physical, chemical and microbiological testing
Consumer research and sensory testing
Commercialization
Experienced across virtually every food and beverage technology I’ll ensure your product is commercially viable and market-ready.
Meeting all of your production needs:
Identify qualified co-packers, manufacturing process development & equipment selection.
Lead plant trials, develop and implement Manufacturing Control Plans and train production employees.
Oversee full-size production runs, process validations and package, stability and shelf-life testing.
Provide thorough QA/QC/Microbiological and finished good specifications.
Develop highly efficient and cost effective ingredient and packaging supply chains.
Troubleshoot manufacturing- product, process, package and quality problems.